WE ARE VERTERE BERLIN.
BUT ESPECIALLY AS A PART OF THE FASHION INDUSTRY, WE SEE IT AS OUR RESPONSIBILITY TO ACT IN THE MOST SUSTAINABLE AND ECO- CONSCIOUS WAY WE POSSIBLY CAN.
WE DO NOT CLAIM TO BE PERFECT.
MOST OF OUR PRODUCTION PARTNERS ARE SMALL FIRMS
BASED IN EUROPE.
THIS HAS SEVERAL REASONS:
1. WE REDUCE CO2 EMISSIONS, DUE TO SHORTER TRANSPORTATION
2. HIGHEST ETHICAL, SAFETY AND ENVIRONMENTAL EU STANDARDS
3. FREQUENT VISITS TO ENSURE THINGS ARE RUNNING SMOOTHLY
4. STRONG HERITAGE OF HIGH-QUALITY TEXTILE MANUFACTURING
5. LOW ORDER QUANTITIES OF SMALL BUSINESSES TO REDUCE WASTE
WHERE WE PRODUCE
PORTUGAL: SWEAT- , ACTIVE- AND SWIMWEAR
GERMANY: BEANIES AND SCARVES
CZECH REPUBLIC: SWEATWEAR AND SHIRTS
ESTONIA: KNITWEAR
POLAND: SOCKS
TURKEY: APPAREL
WHY WE USE ORGANIC COTTON
COTTON IS ONE OF THE MOST USED RAW MATERIALS IN THE WORLD, BUT IT IS NOT PERFECT.
COTTON FARMERS USE PESTICIDES TO PROTECT THEIR PLANTS FROM DAMAGES.
HOWEVER, PESTICIDES ARE HIGHLY TOXIC FOR BOTH THE ENVIRONMENT AND THE PEOPLE ON THE FIELDS.THIS IS WHY WE USE ORGANIC COTTON WHEREVER POSSIBLE.
ORGANIC COTTON FORBIDS PESTICIDES AND FARMERS USE NATURAL ALTERNATIVES INSTEAD. THIS IS MUCH SAFER FOR THE FARMERS, AND REDUCES ENVIRONMENTAL POLLUTION (UP TO 98% LESS WATER POLLUTION!).
ADDITIONALLY, IT INCREASES THE ABILITY OF THE SOIL TO ABSORB MORE CO2
WHY WE USE RECYCLED FABRICS
SYNTHETIC FABRICS ARE DURABLE AND LONG- LASTING.
THIS MAKES THEM A PERFECT MATERIAL FOR OUR ACTIVEWEAR.WE ARE AWARE THAT THOSE FIBERS DO HAVE AN IMPACT ON THE ENVIRONMENT.
THEREFORE, WE ARE WORKING WITH RECYCLED MATERIALS, MADE OF PLASTIC WASTE COLLECTED FROM THE OCEAN AND TRANSFORMED INTO RECYCLED NYLON FABRICS.
WHY WE USE WOOL
OUR BEANIES ARE MADE OF VIRGIN WOOL.
DUE TO THE LONG FIBERS OF THIS WOOL TYPE, THE BEANIES ARE OF HIGHER QUALITY AND LONGER LASTING.
OUR WOOL COMES FROM SOUTH AMERICA AND IS PROCESSED IN ITALY UNDER OEKO- TEX CERTIFIED STANDARDS. THE BEANIES ARE KNIT IN NORTHERN GERMANY IN A ‘GOTS’ CERTIFIED FACTORY.
THE ‘GLOBAL ORGANIC TEXTILE STANDARD’ IS A SEAL FOR FIBERS THAT MEASURES ENVIRONMENTAL AND SOCIAL PRACTICES IN FACTORIES. OUR VIRGIN WOOL IS ALSO MULESING FREE.
ONE TREE PLANTED FOR EVERY ORDER
IN 2020, WE PARTNERED WITH THE ‘EDEN REFORESTATION ORGANIZATION’.
TOGETHER WE COMBAT DEFORESTATION AND POVERTY BY PLANTING TREES AND WORK WITH LOCAL COMMUNITIES IN COUNTRIES SUCH AS NEPAL, INDONESIA OR MOZAMBIQUE. FOR EVERY CUSTOMER ORDER, ONE TREE IS PLANTED. FOR A BETTER AND GREENER WORLD.
DONATIONS & REPURPOSING
TEXTILE WASTE IS A HUGE PROBLEM IN FASHION.
IN 2020 , 17 MILLION TONS OF CLOTHES ENDED UP IN LANDFILLS OR BURNED DESPITE BEING IN GOOD CONDITION.WE ALSO HAVE TO DEAL WITH UNSOLD STOCK AT THE END OF THE SEASON.
INSTEAD OF THROWING CLOTHES AWAY, WE DONATE PART OF THEM TO CHARITY ORGANISATIONS TO GIVE TO PEOPLE IN NEED. WE ALSO WORK WITH SECONDHAND SHOPS THAT TAKE OUR OLD COLLECTIONS AND FIND NEW OWNERS FOR THEM.
CHARITY PROJECTS
WE WANT TO USE OUR VOICE TO GIVE BACK TO THE COMMUNITY.BEING PART OF THE ‘LIFEACT’ COLLECTIVE, WE ORGANIZE OPEN AIRS AND RAVES TO RAISE MONEY FOR THE GOOD CAUSE.
LAST YEAR WE HOSTED A PARTY AT KATER BLAU, DESIGNED A MATCHING T-SHIRT LINE AND DONATED ALL PROCEEDS TO LOYAL E.V. IN ORDER TO SUPPORT CHILDREN WHO COME FROM SOCIALLY DISADVANTAGED BACKGROUNDS IN BERLIN.
GO GREEN TRANSPORTATION
WHEN YOU ORDER OUR PRODUCTS, YOU RECEIVE YOUR PARCEL VIA THE DHL GO GREEN PROGRAM. THIS MEANS THAT THE CO2 EMISSIONS OF THE TRANSPORT GET OFFSET BY DONATING TO PROJECTS THAT PROMOTE THE USAGE OF RENEWABLE ENERGIES ALL OVER THE WORLD.
CARE GUIDE
SUSTAINABILITY DOES NOT END WITH BUYING FROM SUSTAINABLE BRANDS.
A LOT OF CO2 EMISSIONS IN THE PRODUCT CYCLE OF CLOTHING COME FROM HOW WE TREAT OUR CLOTHES. IF WE TAKE CARE OF THEM PROPERLY, IT IS VERY EASY TO MAKE THEM LAST LONG.
MOST OF OUR PRODUCTS ARE MADE OUT OF COTTON AND DO NOT REQUIRE SPECIAL CLEANING METHODS. IN ORDER TO KEEP THEM NICE, AVOID WASHING THEM TOO OFTEN AND WASH THEM AT 30 DEGREES TO KEEP THE COLOUR AND FIT. THIS ALSO HELPS TO SAVE ENERGY.
IT IS ADVISED TO AVOID USING FABRIC SOFTENER AS IT CAN DAMAGE MATERIALS AND RELEASES MICROPLASTICS INTO THE WATER STREAM.
